Resources: how we take MedTech innovation to real clinical impact.
Everything we publish on clinical adoption, free: the whitepaper, the industry report, the Alignment Check, the case reports, the video and the book. Start wherever your question is.
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Six free assets, one framework.
The StarMap® Methodology Guide
The seven success factors that decide clinical adoption, with a self-diagnosis.
Get the whitepaper
Why Most MedTech Startups Fail
The hierarchy of failure causes from a survey of 150+ MedTech innovators.
Get the reportStarMap Alignment Check
Fourteen questions, under three minutes, instant alignment picture.
Start the check
Fit before Scale
How to build a MedTech product that actually gets adopted. Join the waiting list.
Join the waiting list
From innovation to clinical impact
OxyCare, Futury, Dedalus, Eterno, Asklepios, Intimka. Documented, not claimed.
Read the reports
A new approach to scale, funding and adoption
The recorded workshop on the StarMap approach for founders and program teams.
Watch the workshopWatch
Why most MedTech startups fail, in seven minutes.
Failure rarely comes from the idea. It comes from misalignment. Dr. Havkic walks through the seven success factors and where ventures actually break.
Strategic insights
Where the thinking has been published.
Business OutstandersThe Doctor Who Fixed What MedTech Kept Getting Wrong
Medical technology must serve the clinician before it can ever serve the patient.
MedTech WorldWhy Strategy Matters More Than Speed in 2026
Speed gets you to the wrong destination faster.
HealthTech AsiaFrom Concept to Clinical Adoption
AI should augment clinical judgment, not replace it.
- MedTech World
Success and failure factors in MedTech startups (whitepaper coverage)
Want your startup to succeed? This is a must-read.
Companies, clinics and programs we have worked with
Featured in, and the podcasts we have been on
Follow the team
Honest insights from clinical practice, patient safety and healthcare innovation.
Talk to us
Diagnose your strategic friction.
In one call we clarify whether our approach fits your situation. If it doesn't, we say so.
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